21st April 2008

CAN YOU TANGO?

There are a number of interesting and useful websites sprouting up to assist women and consumers with car buying. Women are busy, and we understand that, so our goal is to introduce you to some of these resources, give you an overview and review of the services offered.

One interesting site is called Car Tango, a site for women with the slogan “Girl Meets Car”. It’s cute if nothing else. Their goal according to the website is to help women find their perfect automotive match, at the best possible price and without the hassle.

We at Car-Buy-Her particularly like this concept because we understand how time-consuming and frustrating car buying can be for women so we decided to mosey over with our actively looking, ready-to-purchase Car-Buy-Her, to see if we could learn how to Tango and meet the car of our dreams. We started out by getting a membership, free and relatively simple to set up, options included the “Quick Profile”, which was indeed quick and void of a long series of intrusive questions, requiring only an email and a password. Excellent, we thought, moving right along.

We found the site relatively easy to navigate, starting initially at the research section, which allowed us to plug in various cars of interest. This section was particularly useful as it gave us the option to do side-by-side comparisons along with providing pros and cons of one car over the other. We were extremely impressed and received a good overview of what one car offered over the other all together on the same page. Since our Car-Buy-Her was still deciding on what she wanted we decided the Car Soulmate Survey might shed some light and add a bit of fun to our research. We sifted through a series of female-friendly, sometimes silly and sometimes unrelated car questions like, What kind of vacuum cleaner do you own and if we could who would we hang out with for a day with choices ranging from the likes of Oprah Winfrey, Jennifer Aniston, Ellen Degeneres, and Condoleezza Rice as options. We certainly didn’t know how they all worked together but when the questions were all answered and the results came back, the car options were unbelievably close to what we liked and thought we might be interested in and included pictures, prices, and links for more information.

That was fun we thought, but now it was time to get to work or to dancing, the Car Tango way. We were ready to buy, to Tango with the dealers and see what they had to offer, but then the trouble began. For starters after reading the directions on how to Tango, we couldn’t figure how to get started. We fumbled around on the site a bit then tried doing a search and save with our cars of interest. The problem was once we put our cars in, we didn’t get any information back.

We sat, confused.

Then we decided to call Car Tango and things got better.

We were extremely happy to get a live voice on the phone, someone who could actually talk us through the website and explain how we should go about Tangoing. It turned out we were talking to the owner Dan, who was very nice and helpful. Not only was he willing to talk us through this, but he actually stayed on the phone as we went through the process. He explained that they (Car Tango) were a new company and still bringing in dealers and it was possible we might need to expand our search beyond the 50-mile radius we had initially put in. We were willing to give that a try. Dan put some different variables into the system and was able to get a list back. Unfortunately we were not. We tried again. No luck. We all decided it must be a software glitch, in which case we emailed the Car Tango tech department with the URL of the error, thanked Dan for his time and agreed to give it a try later.

Later that afternoon we received an email back from the tech department stating the bug had been fixed. Cool, we thought, we’ll give this a try later.

We haven’t gotten back just yet, but are anxious to do so and see just how well we do with the Tango.

We’ll keep you posted.

posted in Auto Resource Reviews, General | 1 Comment